Crowdsourcing, a concept born in mid 2000s in the USA, is one of the tools available to companies willing to embrace open innovation. As a definition of Open Innovation, one could say that for a company, it represents the extension of the sphere of innovation actors. The crowdsourcing fully represents that logic.…
Month: December 2014

Open Innovation ROI
Focus on the Return on Investment of Open Innovation Editor’s note: We have written a more recent article on this subject entitled How to measure the results of Open Innovation? Innovation is a crucial investment for any company.. However, it is often difficult to evaluate the return on investment (ROI)…